May is National Physical Fitness and Sports Month. To send kids off for summer vacation with fitness on their minds, Hollister Kids now offers a five-pack of half-page in-paper fitness features. These features are drawn from the news and explore fitness, health, nutrition and exercise. Topics include new programs to encourage exercise, the new Food Pyramid and the challenge of staying fit (and avoiding weight gain) during summer vacation. Features are delivered on CD.
Sample Newspaper Activity
To lose weight a person has to burn more calories than he/she takes in through food. In the newspaper, find examples of people exercising in different ways. Make a master list, and write out an advantage of each kind. Then rate the kinds of exercise as “vigorous,” “moderate” or “low.”
Sponsor Suggestion
Parents groups, medical associations, pediatricians, family doctors, children’s hospitals, medical specialists, fitness centers, sports leagues, fitness equipment suppliers and businesses, nutrition stores, supermarkets
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